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Web 2.0 - Don't Bet Against the Internet
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Wednesday, November 8, 2006
12:54:00 AM EST
The intro to the conference was given by the sponsors - O'Riley and Battelle (both men have become too cool to use first names, the "O'Rilley" brand is a mammoth in the industry at this point). They spoke about how everything is moving to a platform model, which AOL is fully embracing. We make stuff that you can use however you want, wherever you want. Be your own server, even - Skype has all of 12 servers, and has no problems with an expanding service. Server farms aren't quite so necessary anymore.
Up next was Eric Schmidt, CEO of Google. And let me start by saying, I was surprised by how much I really, really liked what he had to say - the title of this post came from him. His main point was that the Internet is going to effect every industry out there, even though a lot of them don't quite know what to do with it. And that's definately true - my father (a PR exec) asked me over the weekend how he could publicize an event online. He really didn't know, and the answer's fairly simple...search engine optimization (Google, really), and blogs. Not fake, paid blogs, but get the established bloggers interested, and you're all set.
Eric went on to discuss how Google's future is in utilizing their search technology in all sorts of different ways, much like they've done with Gmail (which gives you a great search for your e-mail). Google Docs is just the start of this expansion into other areas, although Schmidt did say that he believes that video is becoming a fundamental part of the Internet (which explains the YouTube acquisition). Your Google information is yours, though, and they intend to make things like your search history fully exportable - by YOU - to other places that could benefit from the knowledge.
It's all about platforms. Take your stuff, and use it anywhere.
One final quote from Eric that should make all engineers grin - the question was, "in an argument between an ad sales guy and engineers, who wins?" "Engineers." What can I say, that's Google.
A Warcraft demo followed, which I can't say much about beyond that I was giggling and drooling during the entire thing. Love role playing games. One fun quote from Joichi Ito - gamers are apparently trying to say that 'they're not addicted to this, and they're not strange.' I differ from his belief there, I have fully become addicted to Online RPG's in my time, and it is the reason I now avoid them like the plague. And I have no problems admitting that I'm weird.
My favorite panel of the night was that between Barry Diller and Arthur Sulzberger. Barry immediately got onto my good side by saying that he 'felt like Eloise at the Plaza' when he sat down in the oversized couch on stage. I bet only a handful of people in the room got the reference, but I adore Eloise (and collect all things Eloise), so the mention immediately got him onto my good side. Both men discussed how it has become impossible not to work with competitors in this new landscape - everyone wants to, and needs to work with everyone - and while we may technically compete with each other, we all benefit from each other's services.
One point they both made that I agreed with (and some of my co-workers did not) was on the need for editors...that the New York Times will always have its place. They pointed out that professionals will always be there for the trust factor. The Times brings you the truth, and if they make mistakes, they correct them. Bloggers, for better or worse, are not held to such a high standard. I fully agree, and I've certainly said some incorrect things in here (although I have then corrected myself). Newspapers verify sources multiple times, employ fact-checkers, run articles through multiple editors, and only THEN do they appear in print. Bloggers just blog. Some do fact check, and others work with editors, but a lot are just blabbering online. Me? If I'm unsure about something, I check Google. I don't TRY to print incorrect data, but I don't have someone looking over my shoulder telling me something's wrong either. I also editorialize in here a great deal more than I ever could in a straight to print article. Most newspaper articles have no room for opinions. I think there will always be a placefor both types of writers, and some people will prefer one over the others.
Personally, I read the NY Times, and I also read a bazillion blogs. I tend to enjoy the blog content a great deal more, but I also don't assume it's all truthful. I assume the Times is telling me the truth.
And there went day one of Web 2.0. I met a good number of cool people, including (sadly enough) some people from AOL I've worked with for years and never met in person. Tomorrow I'll be in the Mountain View office of AOL meeting with the blogs folks, but I'll be off to Web 2.0 again on Thursday.
Oh, and cute boy count? Not quite as high as at the Widgets conference, but still not bad. We'll see what Thursday brings (I know of at least one cute boy who's presenting. 10 points to anyone who guesses who I'm talking about).
Now, it's been a long day, and Veronica Mars is on. TV calls!
Technorati tags: BamBam, google, Web 2.0, Web2.0 Summit
Written by stephaniebambam Blog about this entry |
Add to del.icio.us | 
digg this
12:54:00 AM EST
Web 2.0 - Don't Bet Against the Internet
Up next was Eric Schmidt, CEO of Google. And let me start by saying, I was surprised by how much I really, really liked what he had to say - the title of this post came from him. His main point was that the Internet is going to effect every industry out there, even though a lot of them don't quite know what to do with it. And that's definately true - my father (a PR exec) asked me over the weekend how he could publicize an event online. He really didn't know, and the answer's fairly simple...search engine optimization (Google, really), and blogs. Not fake, paid blogs, but get the established bloggers interested, and you're all set.
Eric went on to discuss how Google's future is in utilizing their search technology in all sorts of different ways, much like they've done with Gmail (which gives you a great search for your e-mail). Google Docs is just the start of this expansion into other areas, although Schmidt did say that he believes that video is becoming a fundamental part of the Internet (which explains the YouTube acquisition). Your Google information is yours, though, and they intend to make things like your search history fully exportable - by YOU - to other places that could benefit from the knowledge.
It's all about platforms. Take your stuff, and use it anywhere.
One final quote from Eric that should make all engineers grin - the question was, "in an argument between an ad sales guy and engineers, who wins?" "Engineers." What can I say, that's Google.
A Warcraft demo followed, which I can't say much about beyond that I was giggling and drooling during the entire thing. Love role playing games. One fun quote from Joichi Ito - gamers are apparently trying to say that 'they're not addicted to this, and they're not strange.' I differ from his belief there, I have fully become addicted to Online RPG's in my time, and it is the reason I now avoid them like the plague. And I have no problems admitting that I'm weird.
My favorite panel of the night was that between Barry Diller and Arthur Sulzberger. Barry immediately got onto my good side by saying that he 'felt like Eloise at the Plaza' when he sat down in the oversized couch on stage. I bet only a handful of people in the room got the reference, but I adore Eloise (and collect all things Eloise), so the mention immediately got him onto my good side. Both men discussed how it has become impossible not to work with competitors in this new landscape - everyone wants to, and needs to work with everyone - and while we may technically compete with each other, we all benefit from each other's services.
One point they both made that I agreed with (and some of my co-workers did not) was on the need for editors...that the New York Times will always have its place. They pointed out that professionals will always be there for the trust factor. The Times brings you the truth, and if they make mistakes, they correct them. Bloggers, for better or worse, are not held to such a high standard. I fully agree, and I've certainly said some incorrect things in here (although I have then corrected myself). Newspapers verify sources multiple times, employ fact-checkers, run articles through multiple editors, and only THEN do they appear in print. Bloggers just blog. Some do fact check, and others work with editors, but a lot are just blabbering online. Me? If I'm unsure about something, I check Google. I don't TRY to print incorrect data, but I don't have someone looking over my shoulder telling me something's wrong either. I also editorialize in here a great deal more than I ever could in a straight to print article. Most newspaper articles have no room for opinions. I think there will always be a placefor both types of writers, and some people will prefer one over the others.
Personally, I read the NY Times, and I also read a bazillion blogs. I tend to enjoy the blog content a great deal more, but I also don't assume it's all truthful. I assume the Times is telling me the truth.
And there went day one of Web 2.0. I met a good number of cool people, including (sadly enough) some people from AOL I've worked with for years and never met in person. Tomorrow I'll be in the Mountain View office of AOL meeting with the blogs folks, but I'll be off to Web 2.0 again on Thursday.
Oh, and cute boy count? Not quite as high as at the Widgets conference, but still not bad. We'll see what Thursday brings (I know of at least one cute boy who's presenting. 10 points to anyone who guesses who I'm talking about).
Now, it's been a long day, and Veronica Mars is on. TV calls!
Technorati tags: BamBam, google, Web 2.0, Web2.0 Summit
Written by stephaniebambam Blog about this entry |
Add to del.icio.us | digg this
