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Wednesday, October 26, 2005
12:37:00 AM EDT
This is why I do what I do.
AAA to sponsor Mark Martin in 2006
The AAA SBC and Board of Directors have approved an agreement with Roush Racing to become the primary sponsor of Roush's No. 6 Ford Fusion car, which will be driven by Mark Martin during NASCAR's 2006 Nextel Cup racing series.
NASCAR, the commonly used name of the National Association of Stock Car Racing, is the governing body of one of the fastest growing and most popular professional sports in America with NASCAR races having become a staple of network television sports coverage. In 2002, Fox, NBC and Turner Broadcasting signed a six-year agreement with NASCAR worth $2.8 billion for rights to broadcast races. Beside the fact that NASCAR Nextel Cup Series races continually draw higher television ratings than the PGA, NBA, MLB and the NHL, NASCAR fans represent a sizable and influential demographic group. Annual sales of NASCAR-licensed merchandise top $1.13 billion, and more than 900 sponsors now spend more than $400 million annually on motorsports.
The national office is currently coordinating with Roush Racing and GMR Marketing, a marketing firm retained by AAA to develop and execute a promotion strategy for AAAs involvement in motorsports, to make a public announcement of the partnership on Thursday, October 27 prior to the October 30 race at the Atlanta Motor Speedway. In addition to issuing a news release and a rendering of the No. 6 car, Roush is seeking to arrange several-visibility interviews about the partnership. Roush and GMR have primary responsibility for day-to-day public relations activities involving the sponsorship and will coordinate their activities with the national office Public Relations department.
- from an AAA memo
here is a computer image of the car:
Looks I was right (again) as someone from the 99 comes aboard the 6. I like the paint scheme, but it kinda looks like the Kraft paint schemes in the Bud Shootout.
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12:37:00 AM EDT
BREAKING NEWS
This is why I do what I do.
AAA to sponsor Mark Martin in 2006
The AAA SBC and Board of Directors have approved an agreement with Roush Racing to become the primary sponsor of Roush's No. 6 Ford Fusion car, which will be driven by Mark Martin during NASCAR's 2006 Nextel Cup racing series.
NASCAR, the commonly used name of the National Association of Stock Car Racing, is the governing body of one of the fastest growing and most popular professional sports in America with NASCAR races having become a staple of network television sports coverage. In 2002, Fox, NBC and Turner Broadcasting signed a six-year agreement with NASCAR worth $2.8 billion for rights to broadcast races. Beside the fact that NASCAR Nextel Cup Series races continually draw higher television ratings than the PGA, NBA, MLB and the NHL, NASCAR fans represent a sizable and influential demographic group. Annual sales of NASCAR-licensed merchandise top $1.13 billion, and more than 900 sponsors now spend more than $400 million annually on motorsports.
The national office is currently coordinating with Roush Racing and GMR Marketing, a marketing firm retained by AAA to develop and execute a promotion strategy for AAAs involvement in motorsports, to make a public announcement of the partnership on Thursday, October 27 prior to the October 30 race at the Atlanta Motor Speedway. In addition to issuing a news release and a rendering of the No. 6 car, Roush is seeking to arrange several-visibility interviews about the partnership. Roush and GMR have primary responsibility for day-to-day public relations activities involving the sponsorship and will coordinate their activities with the national office Public Relations department.
- from an AAA memo
here is a computer image of the car:
Looks I was right (again) as someone from the 99 comes aboard the 6. I like the paint scheme, but it kinda looks like the Kraft paint schemes in the Bud Shootout.
Written by thecatfishshow Blog about this entry |
Add to del.icio.us | digg this
