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April 2008
Friday, April 4, 2008
3:20:00 PM EDT
Washington Post Profiles Professional Stager
While professional stager Lyric Turner admits that she's making less money as a professional stager, she's having a lot more fun doing it.
Anyone who has a flair for color and spacing can be a potential stager, but there's no Coldwell Banker of staging or Bachelor's Degree of staging that you can get that will give you credibility. Either you can do it or you can't. Certainly a few months as a regular real estate agent might help you establish some street cred in the marketplace, but no certification is required.
Ms. Turner generally charges $5,000 to $6,000 for two months to stage a vacant three bedroom house. Considering that most people are probably looking at a $10K reduction in price if they can't find a buyer, that money is most likely well worth it. She also does consultations for as little as $250.
At the same time, I've noticed on HGTV's "Get It Sold", they generally reduce the price first and then stage the home, so it seems like a bit of a bait and switch -- but sellers who have given it a shot on their own are probably likely to try almost anything to get their homes sold. However, on that show, they are usually spending $1,000 or so, so it's not really costing the buyers anything, and on at least a few shows, I've seen a bidding war break out, so they end up getting higher than the list price.
Staging also seems to be more effective in condos and town homes that are basically the same.
If you are looking to sell your home for top dollar, you may want to ask your agent about working with a stager, or see if one of your friends is an aspiring stager. Maybe they can reorganize your space for free and start building their own portfolio.
For More on Staging Your Home.
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3:20:00 PM EDT
Power of Staging
While professional stager Lyric Turner admits that she's making less money as a professional stager, she's having a lot more fun doing it.
Anyone who has a flair for color and spacing can be a potential stager, but there's no Coldwell Banker of staging or Bachelor's Degree of staging that you can get that will give you credibility. Either you can do it or you can't. Certainly a few months as a regular real estate agent might help you establish some street cred in the marketplace, but no certification is required.
Ms. Turner generally charges $5,000 to $6,000 for two months to stage a vacant three bedroom house. Considering that most people are probably looking at a $10K reduction in price if they can't find a buyer, that money is most likely well worth it. She also does consultations for as little as $250.
At the same time, I've noticed on HGTV's "Get It Sold", they generally reduce the price first and then stage the home, so it seems like a bit of a bait and switch -- but sellers who have given it a shot on their own are probably likely to try almost anything to get their homes sold. However, on that show, they are usually spending $1,000 or so, so it's not really costing the buyers anything, and on at least a few shows, I've seen a bidding war break out, so they end up getting higher than the list price.
Staging also seems to be more effective in condos and town homes that are basically the same.
If you are looking to sell your home for top dollar, you may want to ask your agent about working with a stager, or see if one of your friends is an aspiring stager. Maybe they can reorganize your space for free and start building their own portfolio.
For More on Staging Your Home.
Written by unstructuredblog Blog about this entry |
Add to del.icio.us | digg this
This entry has 2 comments: (Add your own)
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yes I agree Real estate agent incomes going to be raise but it depends on the efficiency.
http://www.kingofcondos.ca
5/17/08 9:38 AM
Monica
<a href="http://www.preferredstaging.c