sound & fury

one can read on Google and other places about the intention of Walmart to team up with E&J Gallo Winery of Modesto, Calif in the production of some very inexpensive wines for sale in Walmart.

"Some Walmart customers soon will be able to sample a new discount item -- Walmart's own brand of wine. The world's largest retail chain is teaming up with E&J Gallo Winery of Modesto, Calif., to produce the spirits at an affordable price, in the $2-$5 range. While wine connoisseurs may not be inclined to throw a bottle of Walmart brand wine into their shopping carts, there is a market for cheap wine, said Kathy Micken, professor of marketing at Roger Williams University in Bristol, RI."

Now, I doubt very much that such is actually true (sounds pretty "bad internet hoax for the purpose of making a joke"-like) and frankly I could not possibly care less, as I would no sooner actually go to Walmart to buy wine than I would intentionally place any swill from Gallo anywhere near my mouth. However, this little list of potential names for such a beverage is rather humorous, almost enough to make the idea bearable....(I am a fan of number 7, personally)

The top 12 suggested names for Walmart Wines:
12. Chateau Traileur Parc
11. White Trashfindel
10. Big Red Gulp
9. Grape Expectations
8. Domaine Walmart "Merde du Pays"
7. NASCARbernet
6. Chef Boyardeaux
5. Peanut Noir
4. Chateau des Moines
3. I Can't Believe It's Not Vinegar!
2. World Championship Riesling

And the number 1 name for Walmart Wine ...

1. Nasti Spumante

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